Tuesday 20 April 2010

Target Audience

Below, is a reflection of the ideal desires, conventions and stereotypical physcological profile of my target audience.












My Target audience can be split into the primary and secondary. My Primary Audience is to be the 21st century teenage generation. Teenagers who indulge in music such as Jamie T, Chase and Status, Flo Rida etc.















The targeted teenagers, however will not be physcologically banded into social groups have music correspond with those sub groups ideologies. RM will pay no attention to social bias and feature a broad range of genres, in order not to alienate potential teenagers. Teenagers are perfect for a primary audience as they are not as confined to music from a certain decade, as much as slightly older people are. For instance, RM is able to stay interesting and up to date by confiding in publishing current events, and still maintain the satisfaction and interest of its primary audience. However, were the magazine confined to covering past decades music and determined genres, they would have a tough time not repeating themselves, and not informing the presumably better musically knowledgeable audience, of what they most likely already know. They is less restrictions put in place when covering modern music, and modern music is the stereotypical, sole type of music teenagers listen to,thus the target audience is easy to cater for.














This website is solely aimed at teenage audience, note that all the bands featured are from the last decade.


However, my magazine will have a secondary audience. People around the age mark of 30 will be able to identify with this magazine, as they will not be out of touch with modern music, and yet will be able to understand the language used, and their greater age will allow them toidentify some of the codes and conventions of the music magazine genre, and be able to read this magazine just as easily as for instance, Rolling Stone.


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